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  • The premium compact class is the category of the smallest luxury cars. It became popular in the mid-2000s, when European manufacturers (such as Audi, Volvo, BMW, and Mercedes-Benz) introduced new entry-level models that were smaller and cheaper than their compact executive models.[94] The premium compact cars are usually based on the platform of a compact car (also known as “small family car” or C-segment), while some models may be based on a subcompact car (also known as supermini or B-segment). - Source: Internet
  • Traditionally, most luxury cars were large vehicles, though smaller sports-oriented models were always produced. “Compact” luxury vehicles such as hatchbacks, and off-road capable sport utility vehicles, are relatively modern trends.[1] - Source: Internet
  • Sales in the entry-level luxury segment remained strong throughout the GFC, due to prices being lowered to compete with well-equipped non-luxury cars.[58][59] For example, in Canada, several luxury manufacturers set sales records in August 2009, due mostly to discounted pricing on entry-level luxury vehicles.[60][61] - Source: Internet
  • Many of these luxury saloons are the flagship for the marque and include the newest automotive technology.[107] Several models are available in long-wheelbase versions, which provide additional rear legroom and may have a higher level of standard features.[108] - Source: Internet
  • In the mid-1990s, the SUV market expanded with new entrants. By the mid-1990s, the entry-level Ford Explorer and upscale Jeep Grand Cherokee were the market leaders for SUVs.[126] The fastest-growing sector of this market was for the so-called luxury SUVs, which included the Jeep Grand Cherokee … the Grand Cherokee’s allure: “This vehicle is proof you can have a true off-road vehicle without giving up luxuries and amenities” with the Jeep providing a crucial new intangible factor for buyers—image.[127] - Source: Internet
  • Research data from the mid-2000s suggested that luxury SUV buyers did not consider traditional luxury cars (e.g. sedans and coupes), therefore the SUV is becoming the key to bringing new customers into luxury dealerships.[135] - Source: Internet
  • Traditionally, luxury cars have used a front-engine, rear-wheel drive (FR) layout. The FR layout is more expensive to produce and produces lower fuel economy than a front-wheel drive layout, however, it allows for larger engines (particularly straight-six, V8, and V12) to be used.[18][21][22][23] - Source: Internet
  • In 1990, American luxury brands dominated with Cadillac selling over a quarter-million cars and Lincoln had its best year ever at 231,660 units.[45] However, the market was changing with an ever greater acceptance of smaller, more efficient imported luxury brands while at the same time the domestic manufacturers were downsizing their models with product decisions that backfired on quality and brand respect.[45] - Source: Internet
  • The SUV models generated higher profit margins than passenger cars, and car manufacturers began introducing new luxury SUVs during the late 1990s.[128] SUVs such as the 1995 Lexus LX, 1997 Mercedes-Benz M-Class, and 1998 Lincoln Navigator were the first SUVs produced by these luxury car brands. Some of these early luxury SUV models used unibody construction, becoming part of the trend moving away from the body-on-frame construction traditionally used by off-road vehicles. - Source: Internet
  • A compact executive car or a compact luxury car is a premium car larger than a premium compact and smaller than an executive car. In European classification, compact executive cars are part of the D-segment. In North American terms, close equivalents are “compact premium car”, “compact luxury car”,[97] “entry-level luxury car” and “near-luxury car”.[98] Compact executive cars are usually based on the platform of a mid-size car (also known as large family car or D-segment), while some models may be based on a compact car (also known as small family car or C-segment). - Source: Internet
  • Volvo has alternated between producing luxury vehicles and more utilitarian vehicles – over the years. Volvo created the 760 in the 1980s, a boxy sedan with no flare. The 960 succeeded the 760 in 1990, providing a more streamlined sedan with a new 3.0L inline six-cylinder engine. The Volvo S90 would get built on the foundation of this car, the S90 succeeding as the flagship luxury car in 2006 – the second generation. - Source: Internet
  • Car shoppers can learn more about the XC90 at www.volvocars.com or subscribe to one online through the Care by Volvo program. With Care by Volvo, one monthly price includes car payment, insurance, scheduled maintenance and some wear and tear. - Source: Internet
  • Since the late 1990s, Japanese and German brands have sold the most luxury-type cars in the United States. However, the Cadillac Escalade has led the luxury SUV segment sales in the United States since its introduction in 1998, with the highest sales for 15 out of its first 20 years on the market.[46][47] - Source: Internet
  • The personal luxury car emerged into mass popularity and affordability as an America-specific category of popularly-priced cars made from the 1950s by the four domestic manufacturers (GM, Ford, Chrysler, and AMC) that reached peak popularity in the 1970s. The cars were stylized, mass-produced two-door coupés or convertibles, relying on standard components.[43] These distinctively styled cars were targeting the needs of individual customers, not an entire family.[44] The longest running model lines were the 1958-1997 Ford Thunderbird, 1956-1998 Lincoln Mark Series, and the 1967-2002 Cadillac Eldorado. - Source: Internet
  • Several East Asian manufacturers have created sub-brands for the marketing of luxury cars. The first of these was the 1986 launch of Acura (a Honda sub-brand), followed by Lexus (Toyota) in 1989, Infiniti (Nissan) in 1989, and Genesis (Hyundai) in 2015.[54] - Source: Internet
  • Luxury vehicles can be a status symbol for conspicuous consumption.[17] However, since many European luxury car buyers shy away from conspicuous consumption, brands offer buyers the option of removing exterior badges that identify the model name or engine size.[18] - Source: Internet
  • However, luxury vehicle sales did not collapse as much as their non-luxury counterparts.[56][57] This was aided by growing interest in luxury vehicles from emerging markets such as China and Russia.[54] - Source: Internet
  • In the 2000s, both Ford and General Motors produced luxury pickups: the 2002-2013 Cadillac Escalade EXT, 2002-2003 Lincoln Blackwood, and 2006-2014 Lincoln Mark LT. In the late 2000s, the Cadillac CTS and Cadillac DTS led to a resurgence in the brand’s luxury sedans.[48] The equivalent sedan from the Ford group, the 2008 Lincoln MKS, was also regarded as a significant improvement over previous models.[49] In 2010, BMW was the best-selling luxury vehicle manufacturer by sales, with Audi and Mercedes-Benz the second and third highest selling luxury brands.[50] - Source: Internet
  • Many American luxury cars during the 1970s through the 1990s switched to a front-wheel drive layout with transverse engine, due to the Arab Oil Embargo of 1973 and the 1979 fuel crises which eliminated many FR platforms in favor of the more economical front-wheel drive (FF) layout. From the early 2000s, several of these American luxury cars reverted to FR layouts.[24][25][26][27] - Source: Internet
  • Luxury cars have traditionally emphasized higher levels of comfort and safety,[14] with manufacturers often introducing new safety technologies and comfort amenities on luxury models before they are available on more affordable models.[15] Some brands, like Audi and BMW have expanded their marketing by “introducing lesser priced and strip-down economy versions of their products."[16] - Source: Internet
  • Volvo has established itself as a luxury automobile manufacturer and why is Volvo a luxury brand? Volvo has ambitious aspirations for electrification. Volvo’s electric vehicles are unquestionably premium vehicles. The XC40, the company’s first electric vehicle, has a lot to offer. The Volvo C40 will be available in 2022 – with all of the latest luxury amenities. - Source: Internet
  • Despite the increased popularity of crossover models, traditional luxury SUVs remain in production. Examples include the Lexus LX, Infiniti QX80, and Lincoln Navigator.[134] - Source: Internet
  • This is the reason behind the question: is Volvo a luxury brand? Here is the answer. The elegance you will discover – driving a Volvo sedan or SUV is anything from simple. Volvo focuses on providing a premium driving experience across all cars by concentrating on excellent comfort, innovative technology, cutting-edge safety features, and power. - Source: Internet
  • Volvo is, indeed, a luxury car company. Premium features, interior comfort, and constantly high safety standards distinguish Volvo vehicles and SUVs. Every Volvo car meets the highest standards and has an external design that exudes the beauty of a premium vehicle. Moreover, Volvo premium vehicles are known for their high features and performance. - Source: Internet
  • Almost every car with a digital entertainment system would have been considered the essence of luxury ten years ago. The distinction between new and premium vehicles is becoming increasingly blurred as advanced technology becomes more widely available. After all, every company wants its drivers to have a pleasant and safe journey. So you can ask yourself: is Volvo a luxury brand? - Source: Internet
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